Why Is Patron So Expensive
Patron tequila is expensive due to the combined effects of its reputation, popularity, taste, quality and packaging. The bottle in particular setts Patron apart from other brands of tequila on the market. The tequila is also made from what is considered the best type of agave for spirit distilling, Blue Weber Agave.
Cheap Patron Tequila Prices
The price of Patron Tequilas cheapest bottle, the Patron XO Cafe , ranges from $21.99 $24.99. This is a low-proof and dry liqueur made from the combination of the most refined coffee essence and Patron Silver. The product is typically used as a dessert ingredient and in cocktail mixes, but it also makes an excellent drink for sipping.
Patron XO Cafes price range is still higher compared to the lowest priced bottle of another known brand in the spirits industry, Jose Cuervo, the Jose Cuervo Especial Silver . The latter comes at prices lower than $20. The price range of the most expensive bottle of Jose Cuervo, on the other hand, the Jose Cuervo Reserva de la Familia, is comparable to Patrons Gran Patron Platinum at around $129.99 to $199.99.
Whats The Most Expensive Tequila
The one-of-a-kind 1.3 liter tequila bottle, dubbed The Diamond Sterling, is worth $3.5 million thats more than a million dollars per liter. According to Culture Map, the bottle was created by Tequila Ley . 925 and its the most expensive bottle ever put on sale. Just what makes this bottle so expensive?
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Is It Cheaper To Buy Tequila In Mexico
In Mexico that includes good tequila for a good price. For a whole lot of brands, you can expect to pay half what you would in the USA. So prices are good, but some items are not as cheap as in poorer countries like Guatemala, Nicaragua, or Bolivia, for instance. Nobody beats the Mexican prices for tequila though.
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It All Began With A Bottle
Patrón was founded by John Paul DeJoria and his friend, Martin Crowley in 1989. Industry legend has it that Crowley bought his buddy back a bottle of tequila from Mexico. While the spirit inside was nothing special, the bottle was beautiful enough to inspire the two to venture into the world of tequila-making.
With the companys passion for quality, eye for detail, and marketing know-how, they have transformed tequila into something enjoyed and prized by the worlds drinking elite, and Patrón is now the worlds biggest premium tequila brand.
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How To Drink Patrn Tequila
There are ways to enjoy tequila besides slinging it back with salt and lemon. A premium spirit like Patrón Tequila is best savoured, sipped slowly, like a whisky or brandy.
Try Patrón Tequila neat to begin with, either in a traditional rocks glass or in a snifter if you want to explore the drinks nuanced aromas.
Pour Patrón over ice if you want it chilledor shake it with ice then strain into a glass without. And, like whiskey, you can also experiment with adding a few drops of water.
Is Cafe A Patron Tequila
blend of Patrón Silver TequilaHere, the best sipping tequilas our experts recommend to drink right now.
- Best Overall: Tequila Ocho Plata.
- Best Blanco: Don Fulano Blanco.
- Best Reposado: Siete Leguas Reposado.
- Best Añejo: Don Julio Añejo.
- Best Extra Añejo: Gran Patrón Burdeos.
- Best Valley: Fortaleza Blanco.
- Best for Beginners: Casamigos Blanco.
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California Residents: Tap Here For Proposition 65 Warning
| WARNING: Drinking distilled spirits, beer, coolers, wine and other alcoholic beverages may increase cancer risk, and, during pregnancy, can cause birth defects. For more information go to www.P65Warnings.ca.gov/alcohol |
| WARNING: Many food and beverage cans have linings containing bisphenol A , a chemical known to cause harm to the female reproductive system. Jar lids and bottle caps may also contain BPA. You can be exposed to BPA when you consume foods or beverages packaged in these containers. For more information, go to: www.P65Warnings.ca.gov/BPA |
How Is Patron Tequila Made
Patron tequila is made by fermenting the fruit of the blue agave plant. The plant takes a long time to mature, taking nearly eight to ten years to reach the perfect level of ripeness.
For this reason, Patron is often considered a premium spirit because of how difficult it is to produce large quantities. Once the plant has grown to produce fruit with optimal sugar levels, the fruit is then harvested.
The piña is then chopped up and placed in a brick oven to cook evenly on all sides. This allows the sugars in the fruit to break down more easily, which will make it easier for the production of alcohol levels.
The chopped piña is then crushed and ground up. The pulp is left for three days to ferment, and is then distilled in handmade barrels for a minimum of two months. The oldest tequila offered by Patron is their Añejo 7 Años, which is aged for seven years.
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Tequila Is The Cognac Of Mezcals
Wait, what? Yes, it is true. Think about it. Cognac is a form of brandy that has such restrictive requirements that it makes it a superior product that happens to cost significantly more than other brandies.
Tequila follows the same trajectory. It is a mezcal but must be made from a specific, rare plant and in a small region. There are very few budget offerings of tequila, as you can see in our chart below, because of these legal restrictions on what is considered tequila.
While tequila is often pictured as a spirit consumed in hot, sweaty desert locations or as a simple additive to the sugary margarita, it is actually quite a premium spirit. Many brands, like Patron, have focused their marketing on raising the level of perceived quality of tequila.
Can You Buy Alcohol At The Cancun Airport
on arrival. Prices are slightly more than major stores in Cancun such as Sams, Costco, Walmart,but if you are going to a resort, spend the dollar or more at the airport duty free. Our state of Quintana Roo is designated a duty free state, so prices of liquor , perfumes, etc are attractive.
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What Makes This Patron A Top Tequila
Authentic tequila comes from blue agave. However, tequila is only required to be composed of 51 percent blue agave and is often mixed with a spirit derived from cane sugar juice.
Producers often take this shortcut because blue agave takes eight years of difficult growing to mature before tequila can even be created, let alone aged. Patrón Silver Tequila is made from only the finest Weber Blue Agave for timeless authenticity. In fact, Patrón still extracts some of its fermentable sugars from the agave using the traditional method of a stone tahona wheel in addition to a factory mill.
Why Is Patron Tequila So Expensive
Patron tequila is expensive due to the combined effects of its reputation, popularity, taste, quality and packaging. The bottle in particular setts Patron apart from other brands of tequila on the market. The tequila is also made from what is considered the best type of agave for spirit distilling, Blue Weber Agave.
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The Blue Agave Problem
Tequila is a member of the larger family of spirits mezcal. Mezcal is produced from any agave plant, however, tequila has a strict ingredient requirement: it must be made from blue agave. Obviously, this limits the availability of ingredients, which in turn drives the cost.
The limited availability of blue agave combined with an increasing demand for the popular spirit has created a significant supply issue for tequila producers.This lack of supply has allowed the increase in cost of the plant, to the tune of six times what is cost just a couple of years ago. As you can imagine, this cost is passed on to the consumer down the line.
What Is The Most Expensive Tequila
The one-of-a-kind 1.3 liter tequila bottle, dubbed “The Diamond Sterling,” is worth $3.5 million that’s more than a million dollars per liter. According to Culture Map, the bottle was created by Tequila Ley . 925 and it’s the most expensive bottle ever put on sale. Just what makes this bottle so expensive? via
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Enjoy Patrn Silver Tequila Any Night When Quality And Fun Are Invited
With a 750 ml bottle, Patrón can be enjoyed any night of the week with friends or family. Recognized and respected around the world as a top tequila, it quickly becomes the life of any occasion. Featuring a cork stopper and a handsome bottle, a bottle of Patrón is a must for proud display in any home wet bar.
Bring a traditional Mexican tequila home with Patrón Silver, the authentic tequila that everyone knows.
What About The Worm
Remember the worm we talked about in the opening section? As it turns out, worms have nothing to do with tequila. The worm in the bottle trick is often used by mezcal producers as a gimmick of sorts to draw attention to their product. In fact, the law says that tequila may not contain a worm or scorpion.
If a bottle is con gusano , then it is likely a mezcal and not a very good one at that. The worm is actually the larva of a moth that infests agave plants. An infested plant is the sign of a bad agave product. Proceed with caution.
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Whats Worth The Splurge
I dont drink only cheap tequila, of course, especially when Im writing about some all-inclusive resort and its an open bar. If you want to know my favorites if money is no object, those would be Don Julio 1942 and Clase Azul in the nice porcelain bottle. The 99,000 Horas from my home state of Guanajuato is quite good too and is a terrific value. Cuervos Reserva de la Familia makes a great gift because the artistic box changes each year and it is consistently good, but I personally would have trouble parting with a hundred bucks to purchase it myself.
Despite what the marketers want you to believe, there is very little correlation between price and quality. This is very clear every time you see the winners from spirits competitions where there was a blind taste test. If you see a bottle at the duty-free shop thats $250, you can bet that $200 of that is usually going to marketing and packaging. Those bottles seldom rank the highest in judging competitions. You can often do just as well by spending far less.
How about you? Have you found any happy cheap tequila surprises on the shelf or at the bar in Mexico?
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The Difference In Patron Tequila
The difference in the brands products lies in their creation. It all begins in the Weber Blue Agave harvesting, the plant used as the base ingredient of tequilas.
Since the agave plants ripening happens only every eight years or so, the companys experienced Jimadors were trained to spot the plant with optimal sugar content. Using a sharp tool referred to as Coa, they get right into the piña, or the agave plants core.
These piñas ripen slowly, and it also takes a slow process to prepare them for fermentation. This arduous and meticulous task makes Patron Tequila a premium spirit and one of the worlds most known tequila brands.
The piñas are manually chopped before they are baked using small brick ovens. Once evenly cooked, a roller mill and a 2-ton volcanic stone Tahona wheel crush them to the pulp. They then go through a 3-day fermentation process, after which they are placed in barrels for distillation and ageing.
The brands oldest tequila is the Extra Añejo 10 Años, left to age for 10 years, and the product that undergoes the minimum aging process of two months is Patrón Reposado.
The story does not end when the liquor fermentation begins.
The brand ensures perfection up to the bottles they use, and the cork or crystal stopper. The renowned glass artisans from Mexico mold and measure the bottles used by the brand Lalique, the French crystal master, handles the design of the crystal stopper, while the fine corks used were obtained through sustainable harvesting.
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The Agave Harvesting Process
In addition to increasingly limited supply, harvesting and preparing agave is still a very manual process. Many spirits have seen a mechanization and automation of this part of the process, with the advent of modern farming methods. Tequila making, specifically harvesting blue agave, continues to be a human-driven task.
The process of harvesting agave is still passed down generationally, rather than via a manual or online training modules. Tending to agave is arduous, as the plants require constant monitoring and pruning . Only those who work the agave fields know when it is ready to be harvested, as there are no obvious indicators for those lacking experience.
Harvesting agave is not as simple as observing that a plant looks mature and ready to be turned into a fermented product called wort. The jimadores are experts, with vast experience, in knowing when the agave plant has just enough carbohydrates and just enough sugar to ferment properly.
As you can imagine, with so much experience and manual labor required, a product like agave can be quite expensive. Thus, the labor intensive and specialized harvesting process alone can drive the cost of tequila.
Comparing Brands And Their Pricing
So why is a Patron considered a Premium tequila by our standards, while a popular brand like 1800 comes out as a Standard offering? Lets compare some of the brands on our list and look at what might make one more expensive than another.
Patron tequila is often seen in night clubs and is considered an ultra premium brand in the marketplace. Easily identified by its uniquely designed bottle, Patron is one of the higher priced tequilas available on the shelf.
One major reason Patron is seen as a premium brand, and is more expensive, is because of their unique agave handling process. Rather than simply using agave grown on their property, Patron selects from an array of blue agave producers around the region. This ensures that only the perfect blue agave make it into their tequila.
Most would argue that Patron is worth the price as this is one of those tequilas that can be enjoyed sans salt and lime wedge.
On another note, Patron is incredibly environmentally conscious for a major tequila producer. They compost all the agave hearts after use and utilize natural gas to reduce carbon emissions.
Don Julio joins Patron as a Premium tequila on our list. It is also considered a super premium brand by the market, as well.
Jose Cuervo falls into the Standard category by price point, however, that does not mean it is significantly less quality. It has long been one of, if not the best selling tequilas world wide.
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Patron Tequila Prices List 2021
Quick Summary
Craftsmanship is what makes Patron Tequila a stand-out and among the most popular in the spirits industry. The manufacturer ensures each detail in the planting, harvesting, production, packaging, and marketing is dealt with meticulously.
Bacardi bought Patron in 2018, a merger of two companies resulting in the expansion of the brands market and popularity. While Patron is not the most expensive brand in the market, its solid reputation has remained through the years, and says so much about how big of an impact it has created in the industry.
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Introduction To Patron Tequila
Tagged as the worlds first ultra-premium tequila, its best to taste Patron Tequilas products to understand if they are truly worth every cent up to the last drop. Everything about it the tequila, bottles, corks, and barrels are handcrafted.
Each Patron bottle has 40 percent alcohol content and is produced at the heart or maguey of the blue agave plant, Mexico. As for the proof of their tequilas, Roca Patron Silver has 90, Roca Patron Anejo has 88, Roca Patron Reposado has 84, Patron XO Cafe has 70, and the rest has 80.
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Is Patrn Silver Worth The Price
As much as we enjoy Patrón, I do not recommend purchasing it at full retail price. There are better tasting tequilas available that are a better use of my money. I would take the blanco from Corazon over Patrón any day.
If Patrón Silver is on sale for anything around $30, then this price range may be a better fit in comparison to other tequilas.
Patrón is a perfect example of great marketing and the notion that price equals quality. Many drinkers who are new to tequila fall into this trap and rely on name recognition to guide them to their selections.
What Is The Cheapest Tequila
10 Best Cheap Tequilas Under $30 For Mixing Into Drinks Or Enjoying Straight
- El Jimador. $22 AT DRIZLY.
- Cazadores Reposado. $28 AT DRIZLY.
- Espolòn Tequila Blanco. $27 AT DRIZLY.
- Lunazul. $20 AT DRIZLY.
- Camarena Tequila. $23 AT DRIZLY.
- Hornitos Plata. $32 AT DRIZLY.
- Bribon Reposado Tequila.
- Tres Agaves Blanco.
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